Finally, the efforts of Microsoft, has started paying up in the search engine market due to campaigning and bargaining that it heavily invested into the Bing and Yahoo deal. According to a report of analytics firm com. Score Bing continuously gained increased search traffic for the second month, where its competitors had to suffer modest loss of search engine market.

After the launch of Bing since May 31 when Microsoft had the share of search engine to the level of 8.0%, though after the June and July that share ticked up to 8.9%, however quite lower from the dominant chunk of Google’s 64.7%. Though Microsoft is heading towards the right direction it gained momentum on the cost of Yahoo. Yahoo has dropped from the 20.1% to 19.3% and Google a modest one 64.7 from 65%. And seen soon would change and convert into a different reality when Yahoo would be powered by Bing.