Though new in age, twitter has craved out a distinct niche for itself in terms of microblooging and has established itself as a useful utility for remaining in touch with the new and trendy topics. The biggest revelation of twitter is its capacity to change nature of search and create demand for real-time search engines.  There a lot is happening on a twitter account as savvy marketers are engineering Twitter trends, the nature of sponsored tweets and the role of twitter chat in third-party applications. Below some of the latest twitter trends have been explored.

Real-Time Search Engines: Even Google has appreciated the demand for real-time social search. As the concept of real time search somewhere revolves round the speed and quick delivery of information. But this raises two important questions, first, speed of the formation and how better it can be filtered as long as there is need for real time search. As for twitter, it has exceptionally created demand for the real time search, some how failed to organize real time information into useful bites of information. To fill this gap left by Twitter there are many companies which are trying their innovative ways to tackle the organization of link and content in different manners. And Google may also come up with its version of real time search engine.  However OneRiot and Tweetmeme are the most noticeable Twitter search engines which are providing aggregate data in real search environment and are widely used by brands and professionals for tracking online conversations.

Verified Accounts: With a limited verification to celebrities, musicians, athletes, actors and public officials Twitter has started its Verified Accounts program. There are many reasons which forced Twitter to start verified account program, prominently, celebrity impersonation on Twitter that reached to its nadir with the Tony LaRussa lawsuit. Verified Accounts would decrease liability on Twitter and would make social network more responsive. Moreover, Verified accounts for businesses are pending as they would provide seal of authenticity from twitter. As Twitter is under process for developing paid business therefore it is reserving verification under this category.

Trending Twitter Giveaways: Use of hashtag # for Square Space or any other company is creating a great trend over Twitter as previous week it was Squarespace that topped the Twitter trends with iPhone 3G S giveaway as they were offering gift cards.  Artists, musician and fame loving person is trying his bit using hashtag # to come up on the top position on twitter.

Sponsored Tweets: Though, somehow opposed to the basic spirit of social networking, sponsored conversations on Twitter have started taking shape. There different types of sponsored tweets are visible through twitter and some are more legitimate to monetize twitter stream. Companies like Magpie, TwittAd and adCause have developed Twitter as networks so that advertisers and Twitterers can find each other.

Twitter Chat: Twitter now has developed into a powerful communication platform, and luring sites like Justin.tv and Ustream (ustream) to upgrade their standard chat features to make it employable for bigger audiences on Twitter.

Justin.tv has integrated with Twitter to let video viewers to view all the tweets diverted from Twitter users in the channel, so tweets about the video appear in the chat area. Ustream fully designed Twitter chat functionality enables Twitterers to participate in a Twitter stream with other viewers in an additional chat area on Ustream.