To increase credibility of data shown in Google Analytics and open it wide for online media, Google Analytics has come up with idea of allowing sites to get into data with the help of an API and publish it to the web or in applications. This Analytics data sharing idea has come up with elimination of data gap between reports generated by Google and other services used by investors and advertisers.

Other smarter way to publish Analytics data publicly is to get it integrated with Google Ad Planner. This way you can replace Ad Planner traffic with actual data collected by Google Analytics. Moreover, if you are using WordPress blogging software, you can use Analyticator plugin by Sprial Web Consulting to display Google Analytics data.